I have been heavily entrenched within the travel & tourism sell for years-formal education, 1000s of books, reports, researching the market, etc. When I look at people trying to make money online with travel Internet sites, I see a few simple flaws. Today, I’ll point a few out so that you can avoid these common pitfalls.

Lacking Researching the market

Many travel site owners simply look for some keywords, write some articles (or outsource them) and stop hunting. They then wonder why clicks are low, orders are nonexistent and profit is hard to find.

It’s imperative that you know at least the basics from the market you’re engaging in. For example, simply knowing that “people like to visit Italy” isn’t enough. There’s all that who, what, when, why and just how stuff too.

Unfortunately, finding travel patterns, demographics and solid researching the market without conducting it yourself could be either very difficult or very, very time intensive. Thankfully, there are sources that take the work and price out of it all for you personally.

Going Way too Broad

The following issue that plagues many travel site owners may be the one of scope. By having a wiper scope your actually lowering your potential profit.

Let’s keep with Italy for a moment. Imagine you put up an internet site about visiting Italy. What type of content do you fill it with and who’s your audience? The answer is “who knows,” because people could be coming for all types of reasons, for example:

- Honeymoons
- Family vacation
- Thrill seeking
- Historical travel
- Religious travel
- Foodie travel
- as well as on as well as on and on

It’s possible that 95% from the traffic visiting your travel & tourism site is just being wasted. And the more you try to appeal to everyone, the worse it gets. We’re able to narrow it right down to just Rome and still have major site issues because of all of the possible travel personalities and desires.

Before rushing to stake your claim that they can the billions of dollars within the travel & tourism industry, take some time to get at know the specific market you need to target. If you can’t manage to spend hundreds of hours or thousands of dollars in research, search for the sources that it for you. For example, honeymoon tourism has billions on the line, but if you just rush out there with a honeymoon travel site not understanding something about the honeymoon market, you will be really missing out.

Cleartrip India’s second largest and fastest growing travel portal continues to be conferred the very best Travel Website Award within the online travel space by PC World, India’s leading technology magazine. The determining parameters across different segments were utilization of technology to deliver solutions; presentation of information within an intuitive and concise manner and design to assist the general experience. The awards recognise the very best websites across 20 leading categories for example e-mail, jobs, news, shopping and travel, which makes it the most comprehensive Indian effort of its kind.

An ecstatic Sandeep Murthy, CEO, Cleartrip said, “We at Cleartrip are elated to get an honor of this nature conferred on us within barely annually of launch. Cleartrip is built around the promise of making travel easy and technologies have been at the core in our business model. Technology is a key business enabler along with a point of differentiation for Cleartrip. Cleartrip continues to evolve as a technology leader within the online travel space by using two distinct methods to technology deployment – speed by simplicity and speed by flexibility.”

In the very first year, laptop computer World Web Awards concentrates on 20 prominent categories – services and products that are most useful within the here and now and therefore are not according to fancy future roadmaps. The 126 nominees the tech magazine evaluated represented the best-known names as well as some not-so-famous-yet sites the panel of experts believed would do justice to their mission.